Digital Copywriter | Copyeditor

Date Posted: Jan 14
Type: Contract
Wage: $30-33/ hour
Job Number: 4816
Location: Houston, TX

TITLE: Digital B2C Copywriter | Copyeditor

CLIENT: Energy Company

LOCATION: Houston, Texas (downtown)

TYPE: Contract (6 to 12 months)

RATE: $30-33.00 hour DOE

The B2C Copywriter is responsible for conceptualizing, researching, writing and editing content for all marketing initiatives. This person is responsible for bringing the brand voice to life and maintaining corporate branding guidelines and standards for multiple retail electricity brands. The Copywriter will work directly with the digital marketing team, designers and developers to keep content fresh, dynamic and persuasive across various media channels including but not limited to web, email, direct mail, video, blogs, retail and events.

• Create engaging, relevant, original copy for digital media and print campaigns, retail experiences and sales collateral
• Understand business goals/products/objectives and translate those messages to the customer clearly and effectively
• Collaborate with designers and marketing team to develop and execute creative strategies
• Participate in strategic, creative brainstorming sessions that produce fresh ideas
• Assumes responsibility for ensuring that the copy on projects fulfills the creative vision devised by project stakeholders
• Responsible for maintaining corporate standards for all published written material
• Remain current on the latest technology, interactive tools, industry trends, content management, usability and design methodologies
• Responsible for proofreading and reviewing all written content

• 3+ years of advertising/marketing copywriting experience in agency or corporate environment
• Experience writing creative content for emails, direct mail, websites, video, print campaigns and events
• Industry experience in energy, wireless, airline, banking, insurance, consumer products is preferred
• Editorial portfolio review required (writing samples)- Online portfolio of writing samples
• Mastery of MS Office programs Word, Excel PowerPoint, Visio, Access and Project software programs

EDUCATION: Bachelors Degree in English, Journalism, Advertising, Marketing or related field

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