Marketing Trends for 2015
Paying attention to trends and changes is an important key to success in any aspect of business. When it comes to online marketing, those trends often change quickly--and keeping up with the latest can…
Author: Clearpoint Tags: Marketing
Should You Have A Blog As A Marketing Job Candidate
In the fast-moving world of the Internet, many people view blogs as outdated tools for just about everything. Unless you're blogging as a full-time job, why should you bother writing long, well thought-out…
Author: Clearpoint Tags: Job Hunting, Marketing, News
Looking to Move Up Into a Marketing Manager or Executive Position?
Are you ready to take a step up in your career? If you've got your eye on an executive role or marketing manager position, you can't expect the job to simply fall into your lap. With the impact of technology…
Author: Clearpoint Tags: Marketing
Top Marketing Resume Buzzwords
If you are looking for a job as a professional marketer, your resume is your #1 sales tool for success. While a great resume will get you noticed and help you land interviews, a poor one will leave you…
Author: Clearpoint Tags: Job Hunting, Marketing
10 Tips for Marketing Yourself to Employers
As a marketing professional, you may be confident in your ability to sell products or services to customers--but how skilled are you at selling yourself? In order to get the best marketing jobs, you need…
Author: Clearpoint Tags: Job Hunting, Marketing
Inbound Marketing: 5 Traits Employers are Looking For
In the era of social media, mobile advertising, and digital marketing, a career as an inbound marketer can be exciting, challenging, and rewarding. However, this role isn't as thoroughly defined as others…
Author: Clearpoint Tags: Marketing
How to Grow Your Influence as a Marketer
LinkedIn Announces Publishing Platform for All UsersMuch like Twitter and Facebook, the LinkedIn social media platform has long been about brevity. Links, images, short status updates, and back-and-forth…
Author: Clearpoint Tags: Marketing
Great Tips to Develop Content Topics
Content marketing is one of the most effective online strategies for your Houston business, but it can be a struggle to keep coming up with topics for your blog, newsletter, or social media channels. It's…
Author: Clearpoint Tags: Marketing
2014 Moz Industry Survey: Marketing Salaries
In the grand scheme of things, Internet marketing professionals are a relatively new breed. However, marketing and search specialists are gaining ground in terms of salary, recognition, and international…
Author: Clearpoint Tags: Marketing
Google Announces Hummingbird: What it Means for Marketers
The rules for content marketing are changing once again. Soon after Google announced that it was removing the Google Keyword Tool and making organic keyword data unavailable in the interests of improving…
Author: Clearpoint Tags: Manager's Corner, Marketing